New Jersey might be known for its shoreline, boardwalks, and proximity to New York City, but it’s also home to some of the wealthiest and most exclusive communities in the nation. From historic towns lined with mansions to suburban enclaves teeming with high-earning professionals, these hotspots showcase the Garden State’s reputation as a magnet for affluence. Whether it’s old money estates, luxury amenities, or elite school districts, these eight places prove that in certain parts of New Jersey, money doesn’t whisper—it roars.
1. Short Hills – The Pinnacle of Luxury Living
A section of Millburn Township in Essex County, Short Hills consistently ranks as one of the wealthiest zip codes in America. Median home prices often exceed $2 million, and the town is a haven for top executives, financial professionals, and celebrities. With its elite private clubs, the high-end Mall at Short Hills, and quick access to NYC, it’s no surprise this area is a magnet for those who want it all.
Median Household Income: Over $250,000
Why It’s Wealthy: Corporate CEOs, Wall Street commuters, luxury real estate
2. Alpine – Hidden Mansions and Mega-Millionaires
Nestled in Bergen County, Alpine is a secluded, ultra-affluent enclave known for its sprawling gated estates and celebrity residents. With strict zoning laws and large minimum lot sizes, privacy is paramount here. Though it’s just a short drive from Manhattan, Alpine feels like another world—where quiet wealth and luxury reign supreme.
Median Household Income: $190,000+
Notable Residents: Athletes, hip-hop moguls, and media magnates
Property Highlights: Homes frequently valued at $5–$20 million
3. Ridgewood – Upper-Class Charm Meets Family Life
Ridgewood in Bergen County blends wealth with family-friendly appeal. Known for its excellent public schools, quaint downtown, and picturesque homes, this village attracts high-income families looking for suburban life without sacrificing sophistication. The town also offers a direct train line into Manhattan, making it ideal for affluent commuters.
Median Household Income: Around $200,000
Local Appeal: Top-ranked schools, boutique shopping, and charming architecture
4. Rumson – Where Old Money Meets Waterfront Views
Located in Monmouth County along the Navesink and Shrewsbury Rivers, Rumson is a symbol of coastal elegance. Many of its historic mansions date back to the Gilded Age, when industrial barons vacationed here. Today, it remains a haven for financiers and successful entrepreneurs seeking waterfront property with a legacy of prestige.
Median Household Income: $180,000+
Lifestyle Perks: Yacht clubs, golf courses, and ocean access
5. Princeton – Wealth with Ivy League Influence
While Princeton is known globally for its university, the town surrounding it is equally affluent. Intellectual wealth combines with financial prosperity here, as many residents are university faculty, scientists, or professionals working in high-level corporate or research roles. Historic homes, cultural institutions, and fine dining set the tone for a refined lifestyle.
Median Household Income: Over $150,000
Noteworthy Features: Princeton University, museums, upscale restaurants
6. Tenafly – Quiet Wealth in Northern Bergen County
Often overshadowed by flashier towns, Tenafly is one of Bergen County’s best-kept secrets. Its tree-lined streets and luxury homes appeal to affluent professionals, especially those in international business and media. The town is highly diverse, and its excellent school system and proximity to Manhattan boost its prestige.
Median Household Income: Approximately $170,000
Key Draw: Peaceful, low-key luxury with cosmopolitan residents
7. Chatham – Small-Town Feel with Big-Time Wealth
Located in Morris County, Chatham offers a storybook setting with colonial charm and serious affluence. Families here enjoy top schools, friendly neighborhoods, and a strong sense of community. Its strategic location just 25 miles west of Manhattan makes it a preferred home base for successful professionals and executives.
Median Household Income: Around $190,000
Best Known For: Great schools, classic suburban living, NYC access
8. Ho-Ho-Kus – The Wealthy Village With a Quirky Name
Despite its whimsical name, Ho-Ho-Kus is a serious player in the wealth game. This Bergen County village combines small-town charm with high real estate values and an affluent population. Its limited commercial development, award-winning schools, and tight-knit community make it one of New Jersey’s most desirable places to live.
Median Household Income: Over $200,000
Local Vibe: Upscale, low-key, and fiercely proud of its identity
Final Thoughts
From riverside estates to ivy-draped university towns, these eight New Jersey hotspots represent the upper echelon of wealth in the Garden State. Whether it’s about legacy, lifestyle, or location, these communities offer residents not just a high standard of living—but the ability to live life loud when it comes to luxury. If you’re looking to follow the money in New Jersey, this is where the conversation starts.